Profile

Creative/art director and copywriter, producing websites, rich media, digital video, print and web advertising, annual reports, brochures, and related materials for regional and national corporate clients.

Experience

Creative Director, The Beach Communications
April 2009-Present

• Write and design creative strategies for clients which demonstrate thorough understanding of client's market and needs, presented as both print and as online media
  
• Design all communications material for campaigns, including Flash banners/advertisements, print (brochures, promotional, advertising, etc.), websites, HTML email, rich media and video editing/production
• Keyword analysis reporting to establish goals and educate clients about ROI
• Build an online social media plan for interacting with client’s audience
• Clients: CUA, Weathertex, Sydney City Toyota/Lexus, Australian Brandenburg Orchestra, Global Brands, OzReel

Production Manager, Carbon Planet Limited, Sydney
Feb. 2008-Oct. 2008

• Manage production and print as art director, designer and copywriter of marketing collateral such as corporate branding packages, sales support materials, digital presentations, greenhouse gas (GHG) emissions audit reports, illustration and microsite interface development
• Copywriter for key sections of company website, magazine articles, promotional brochures and sales proposals
• Manage online marketing and advertising strategy
  

Graphic Designer and Copywriter, Edmund O’Reilly Graphic Design
1997-Present

• Design annual reports, advertising, corporate newsletters, brochures, corporate identity and illustration across many industries, including legal, pharmaceutical, software, consulting, public relations, telecommunications, banking and financial advisory, and not-for-profit groups
• Experience with online social networking tools and strategies
• Complete website development from concept to launch, including interface and navigation architecture and keyword optimisation
  

Art Director, Curran & Connors, Inc.
1995-97

• Design award-winning annual reports, websites, corporate brochures, corporate identity and related marketing and financial collateral
• Manage a team of junior designers
• Develop strategic company message from initial thematic presentation through production and print
• Project managerial responsibilities include photo shoot direction; liaise with printers, marketing managers, PR agencies, writers and financial officers; press supervision
  

Graphic Designer, Progressive Marketing Group
1993-95

• Design award-winning corporate collateral, including B-to-B newsletters, sales support materials, corporate brochures, direct mail and corporate identity
  
• Assist Senior Art Director, co-managing project from initial concept through production and print
  

Education

Metro Screen
Online Producer (Accredited)

Parsons School of Design
Graphic Design & Advertising

St. John’s University
BA, Psychology

Skills

(Mac platform) Photoshop, Illustrator, InDesign, Dreamweaver, Flash, Final Cut Pro, Apple iWorks suite (compatible with Office suite), Microsoft Word and PowerPoint

Activities

Metro Screen
Member, 2007- present

Australian Graphic Design Association
2006 - 2008

References and writing samples available upon request