Alex Conway

1207 Makiki St Honolulu, HI 96814

856-313-5894

Alex.Conway@seotimeline.com

STRENGTHS

Online Marketing • Search Engine Optimization/Marketing • Business Development • Social Media Marketing • User Experience Design • Financial Analysis • Excel Modeling • Presentations • Communication • Entrepreneurship

QUALITIES

Creativity • Independent Thinking • Team Leader • Dedicated • Results Driven

EMPLOYMENT

Yellojobs.com (http://us.yellojobs.com/) 10/07 – 10/08

VP Marketing/Business Development

• Website Development for an internet based recruiting startup

  • Created and designed User and Client interface

  • Consulted with various departments to determine business needs

  • Managed website development team to implement desired changes

  • New website design increased registered user conversions and client signups

• Business Development - increased press mentions and B2B sales

  • Built client accounts and managed relationships

  • Presented at industry specific conferences and trade shows to build awareness

  • Generated press through relationships with industry media and bloggers

• SEO/SEM Campaign Management with Google Adwords

  • Increase revenue by driving users to the website through organic and paid search

  • Keyword research, ad campaign management, content generation, link building

  • Managed budget to optimize click through rate and reduce average cost per click

  • Delivered presentations to management to improve and reach business targets

Booz | Allen | Hamilton (http://www.boozallen.com/) 07/04 – 10/07

Finance and Risk Management Analyst

• Finance – Managed daily cash position of Consulting Firm with $4 Billion in annual revenues

  • Balanced multiple cash and investment accounts – BAH Award 2004

  • Forecasted cash, debt and investment positions with advanced Excel modeling

  • Debt and Investment decisions generated millions in interest income for the Firm

• Risk Management – Analyzed financial, tax, and legal risks associated with client engagements and recommended mitigation strategies – BAH Award 2005

  • Created a comprehensive client credit worthiness template and process

  • Negotiated with insurance brokers to build out insurance policies

  • Reduced costs and enhanced coverage limits across the Firm’s insurance policies

Mister Softee China (http://www.mistersofteechina.com/)

Co-Owner – Suzhou, China

• Launched the first mobile vending truck company in China - 2007

• Raised $1.5 Million in Private Equity investment

• Currently have 10 trucks and 2 stores in profitable operation

• Local news coverage of truck - http://www.youtube.com/watch?v=68apcZB5de0

SKILLS

• Online and offline marketing campaign design, implementation, and management

• SEO/SEM campaign management with Social Media expertise

• Strong analytic skills with advanced Microsoft Excel modeling and PowerPoint presentations

• Excellent project management skills with solid verbal and oral communication

• Results driven attitude with an Entrepreneurial mind and spirit

EDUCATION

• University of Miami – Coral Gables, FL – Graduated ‘04 – BBA Finance and Marketing

• Amsterdam School of Business – Spring ‘03 – International Finance and Marketing