Aron Golds
PRODUCT PROMOTION THROUGH RELATIONSHIP BUILDING, KNOWLEDGE OF END USER CONTENT NEEDS, PERSONALITY PLUS, AND STRONG POWERS OF PERSUASION.
Clients: Virgin Records, RCA/BMG, Sony Music, Arista Records, Island Records, Warner Bros. Records, Universal Music affiliated labels, Hollywood Records/Disney and dozens of independent record companies on retainer and per-project contract basis.
Multiple Gold and Platinum CD Awards.
Invited Moderator and Panelist at several industry seminars: SXSW, CMJ, and New Music Seminar.
Liaised and maintained long term relationships with senior level programming staff at television networks MTV, VH-1, FUSE, etc., and independent producers of music programming for National and Nationally syndicated, local television, Key Internet Streaming and Social Networking Media, New and Evolving Mobile Media, and Lifestyle Marketing Retailers’ in-store Closed Circuit Entertainment. using all available promotional and cross promotional outlets to ensure maximum exposure and enhance sales of CDs.
Secured and coordinated On-Camera Band Interviews and Promotional Segments with multiple outlets as dictated by clients’ promotional timeline and geographics of tour schedules to increase screen time.
Advised clients’ senior promotion and marketing staff about current media and markets for national sales campaigns, requiring day to day knowledge of new and current youth markets, trends and key demographic media outlets for exposure in a constantly evolving popular music and music delivery culture.
Essential member of related promotion and sales marketing teams.
Established timelines and goals, market forecasts and budgets in consultation and cooperation with other Team Leaders and Product Managers.
Copywriting
Created and wrote band biographies and promotional materials, including graphics, for current video releases for Telemotion website and for dissemination to television producers, magazines and independent music/entertainment websites.
Consulted on video content to production staff, pre and post production, to maximize airplay through available outlets. Worked directly with Video Editors as to ‘acceptable’ inclusion of Theatrical Release Film Footage when the music video was promoting the film’s Theatrical and Soundtrack CD release.
Managed six to ten overlapping projects at once - tracking, compiling, and submitting of weekly airplay reports for each project using current computer analytical and spreadsheet software and databases.
Aron Golds Resume
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ANALOG Y DIGI-TAL RECORDINGS, Los Angeles, CA
Founder-Producer/A&R-Promotion/Principal Artist
Achieved Successful worldwide broadcast and Internet radio airplay and positive reviews in leading international music magazines gleaned via global Internet research.
Secured CD distribution, foreign licensing and international touring.
Music Production with extensive experience in Pro Tools and other state of the art and vintage recording media
Design of artist promotional website with links to international online CD sellers and music download sites including Itunes. >www.cosmostclair.com<
Hands-on project management and implementation of all marketing, promotion, and public relations campaigns.
Creation of artist and label brand identity, paving the way for future releases.
MUSIC REVIEWER
Multiple weekly reviews of internationally released CDs for ‘The Stage’ entertainment insert of The Chronicle
EDUCATION
Wayne State University, Detroit Communications
References available from clients and key accounts.